YouTube offers financial incentives to avoid ...

YouTube offers financial incentives to avoid …

December 8, 2014

The Google portal has decided to offer “special bonuses” for stars who choose to sign multi-year contracts where YouTube enjoy exclusives on new content, or receive variable financial incentives based on the traffic their videos have.

The stars of the most popular YouTube channels can earn amounts of up to several million dollars, and they have become an important source of attraction and loyalty of users who do not want to lose.

YouTube’s fears come after rivals like Yahoo or Vessel, a new video startup, have hired some of their biggest stars.

via YouTube offers financial incentives to prevent the escape of its main stars – Silicon News.

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