August 16, 2014
Its creator, Ethan Zuckerman, appears to be aware of the damage it has caused and has offered a public apology, according to The Verge. The essay in which Zuckerman seeks to vindicate himself was published by The Atlantic and offers an interesting analysis of Internet advertising.
The developer explains that it all started when a car company hired advertising on Tripod and became unhappy when it realized that it was celebrating anal sex. Zuckerman came up with a solution that would make both the customer and the advertiser happy, although he neglected the users a bit:
I wrote the code to open a new window and show the ad there. I’m sorry. Our intentions were good.
via The creator of the pop-ups apologizes for his invention – FayerWayer.
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