Consumption of videos via smartphones grows and ...

Consumption of videos via smartphones grows and …

June 23, 2014

The consumption of videos via phones and tablets represented more than 21 percent of the total online reproductions made in the first quarter of the year in the world, which reflects an increase of 9 percent compared to the same period of 2013.

According to the Ooyala Global Video Consumption Index, while the majority of views on tablets consisted of short videos, viewers spent 48 percent of their total consumption time in front of videos of 30 minutes or more.

It notes that the time spent watching live video on connected TVs was 11 times longer than on-demand content, while viewers on tablets spent more than three-quarters of their time watching videos of at least 10 minutes in length.

via Consumption of videos via smartphones and tablets grows | The financial.

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