April 13, 2014
Despite the fact that in China they are fans of video games, for 14 years consoles were banned in the country by order of the government. This ban is now history and the Chinese market is open to all kinds of manufacturers flooding it with consoles and video games. ZTE knows this and has joined The9 to enter the local market with force with the Android Fun Box console. The peculiarity of the console market in China is that practically all brands start from scratch. Unlike in Japan, Europe or the US, there is not a huge mass of fans who have been following a brand for years.
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