🤔 They sue Apple for misleading advertising of ...

🤔 They sue Apple for misleading advertising of …

December 17, 2018

In recent days a new lawsuit has been filed against Apple in the California courts. In it, the plaintiffs claim that the marketing material of the latest iPhones is too misleading when it comes to indicating the notch. The plaintiffs’ attorney claims that he pre-ordered an iPhone XS Max without knowing that there is a notch that would subtract part of the pixels from the screen.

The entire lawsuit can be read on Scribd, but the general idea revolves around Apple intentionally “hiding” the number of pixels available since the notch is not visible in its promotional images. The plaintiffs have approached it from a technical point of view when counting the pixels on the screen:

The iPhone X product is advertised to be 2436 × 1125 pixels, but in fact it does not use actual pixels with red, green and blue sub-pixels in each pixel. Instead, the product only has fake screen pixels, with only two sub-pixels per fake pixel (2436 × 1125 × 2 = 5,481,000 sub-pixels), and it actually has no sub-pixels in the notch at the top of the screen or on the corners of the display area.

Keep reading: They sue Apple because the wallpaper of the iPhone XS and XS Max hides the notch in the promotional images

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